Vikasifications
4 min readJul 18, 2020

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Strategies on Human-Media Marketing: The Affiliate Marketing Strategies for the win.

The human media is day by day evolving. It’s less about things and more about people and ideas. The highlight is these media are available to all different kinds of business verticals, and it costs, what you would expect guerrilla human media to cost, i.e. nothing. The best part is that it has the potential to transform a business into an empire, based on very tiny details.

Human media, at the core, would start with the command center in the brain, then proceed to the human support systems. The allies of the guerrilla marketer are worth getting to know better than you do now.

And there’s never been a better time to hang out with them than now.

Affiliate Marketing strategies:

Affiliate marketing is one of the amazing intellectual innovations in this modern world.

The cumulative power of this methodology and the huge number of humans online proves to be an amazing source of profits and sales to your business and path to empire.

Affiliate marketing programs are simple partnerships between onliners who want to extend their reach beyond their web sites and their affiliates — other sites or individuals who agree to sell or market your offerings in return for a slice of the action.

From your standpoint, this is free marketing with the potential to attract traffic and generate sales. From the standpoint of your affiliates, you’re offering a viable source of additional revenue in exchange for a small piece of advertising on its website. One of the most successful of all affiliate programs is run by Amazon. It was also the first online. Although Amazon calls it an associates program, it’s an affiliates program nonetheless. This program offers commissions to referring web sites when amazon sells merchandise to referred visitors.

Affiliate programs such as amazon are astonishingly simple to set up and initiate. Just place a link on your site. It should contain a special code that tells the system at amazon which visitors came from your site. If that visitor makes a purchase, you get a slice of the pie.

If you set up your program, keep in mind that your affiliates are paid only when you make a sale or other criteria are met. You might even give a higher commission if an affiliate brings in a high volume of sales. The objective of an affiliate program is to lower your customer acquisition cost(CAC). So it makes sense to grow your affiliate base as large as possible. If you want to keep matters simple, consider joining an existing network. You can find them in one of many affiliate directories. Find them at refer-it.com, affiliatematch.com, associate-in.com, mlmwatch.com, or cashpile.com. Affiliate-Announce.com will even submit your affiliate program for you.

Once you have affiliates, treat them with loving care. After all, they are now your business partners. Communicate with them. Keep them updated. Thank them when they are successful for you. To get a real bead on the majesty of an affiliate program, consider becoming an affiliate yourself. Many business owners would love to sign you up. And as you learn, you will earn. Don’t forget to consult your friendly search engine for more learning.

Some common idea around Affiliate practices:

Have a clear plan:

Without a solid plan in place launching a marketing campaign is like throwing your money in the air. Several businesses start their affiliate program without a solid but a surface level plan which leads to low conversion of leads and higher CAC.

Always beware and track your data:

Several businesses run their affiliate program without looking into their metrics to improve their performances. The legit thing about affiliate marketing is that you can churn out trackers and coupon codes to measure every part of the process. Always have a check on your key performance index and change the process if necessary, fail fast, fail forward.

Have a neat product statement and a genuine commission rate:

If your affiliate marketing program has to get off the ground in a few days and have a compounding growth, don’t offer a 5% commission rate when your competition offers a 10%. You have to make sure you do your part with the planning and you have compared it with your competitors and industry averages, And make sure to give your affiliates a clear product statement and vision of the product, what is the common thing your product tries to solve.

Convert your loyal customers into affiliates

Your loyal customers and fans of your organization and brand will be the first group to help you out with starting affiliate program off the ground, they have used your product in-person, they know what you are trying to solve and they have felt how your product has made their life better, starting with them gives you special leverage compared to your competition.

Try partnering with influencers in your niche.

Micro-Influencers are here to save your day, reach out to work with them and partner with them. It can be a huge boost to your sales and your new users get to discover your product. If you got huge money try reaching out to giants in the influencers world. Just like how Honey always boosts up its downloads with Mr.Beast famous YouTuber with 55million plus fanbase.

It’s important to reach influencers in your niche, sometimes your audience might mix up and that can get you in various sorts of troubles and slow down your funneling process.

Pay on time

This is the most important part of all the other practices, always keep in mind to send the paychecks on time, if you delay it kills your relationship with your affiliate. This is the most important part of maintaining a relationship with your affiliates. Just don’t be late, try automating payments or have a minimum set of reminders to make sure you clear out payments on time.

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